Sand appeared in 6.5% of looks at the SS27 menswear shows, down from 8.7% in SS26. 138 designers showed it across 335 looks.
- Share of looks
- 6.5%
- Change vs SS26
- −2.2 pts
- 8.7% → 6.5%
- Looks
- 335
- of 5,169
- Designers
- 138
- of 177
Number 6 of 60colors by share of looks. Also measured in Paris (6.5%), Milan (8.5%). Other seasons: SS26 (7.8%).
Updated October 7, 2026
12-0908 TCX, #D6CBBA
Looks
11 of 335 looks, across designers.
-
Ziggy Chen, look 18 -
Agnes B, look 16 -
Hermès, look 36 -
Ancellm, look 7 -
Sean Suen, look 6 -
Saint Laurent, look 21 -
Shinyakozuka, look 2 -
Dior Men, look 42
+324 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Sand came up in 5 articles from Man About Town and Numéro Netherlands. In the data it was in 6.5% of looks, down from 8.7% in SS26.
Summaries are written by T-Fashion. Read each article at the source.
Man About Town · Jun 23, 2026 · Season review
The Good And Great That Brought The Heat At Milan Fashion Week SS27Brunello Cucinelli used sandy tones for casual tops within its versatile wardrobe.
Numéro Netherlands · Jun 20, 2026 · Season review
MILAN FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 2Paul Smith used sandy tones for summer suits.
Numéro Netherlands · Season review
MILAN FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 3Qasimi and Saul Nash included sand tones; Brett Johnson and Tod's used them in relaxed wardrobes.
Numéro Netherlands · Season review
PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 3Dries Van Noten used sand tones beside blush, faded peach and watery blue.
Numéro Netherlands · Season review
PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 5Hermès kept much of its palette close to sand and stone.
Designers
Looks with sand, by designer.
- 1 Giorgio Armani 15
- 2 Dolce & Gabbana 11
- 3 Ralph Lauren 9
135 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Ranking
Share of looks among colors. The tick marks SS26.
- 1 Black 39.7%
- 2 White 30.8%
- 3 Elemental Gray 12.6%
- 6 Sand 6.5%
Worn with
Share of the 335 looks with sand that also had each detail.
Everything worn with sand
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
By fashion week
Share of each city's looks.
- 1 Milan 8.5%114 looks
- 2 Paris 6.5%142 looks
- 3 London 5.3%23 looks
- 4 New York 4.1%20 looks
Sand in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 335 looks, filterable by designer, city and color |
| Top 3 designers | All 138 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was sand at the SS27 menswear shows?
- Sand appeared in 335 looks from 138 designers. That is 6.5% of all looks T-Fashion analyzed for the SS27 menswear shows.
- Is sand a trend for spring 2027?
- Fading on the runways. Its share of looks is 6.5%, down from 8.7% in SS26.
- Which designers showed the most sand for SS27?
- Giorgio Armani (15 looks), Dolce & Gabbana (11 looks) and Ralph Lauren (9 looks).
- Which fashion week showed the most sand?
- Milan, where 8.5% of looks carried it (114 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.