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Colors, SS27 menswear

Midnight blue appeared in 9.7% of looks at the SS27 menswear shows, about the same as SS26 (9.1%). 138 designers showed it across 501 looks.

Share of looks
9.7%
Change vs SS26
+0.6 pts
9.1% → 9.7%
Looks
501
of 5,169
Designers
138
of 177

Number 4 of 60colors by share of looks. Also measured in Paris (9.2%), Milan (10.7%), London (8.5%), New York (8.7%), Tokyo (10.5%). Other seasons: FW26 (6.7%), SS26 (6.9%).

Updated October 7, 2026

Lanvin, SS27 menswear, Midnight Blue, look 14

19-3851 TCX, #323455

Theory, SS27 menswear, Midnight Blue, look 13

Looks

11 of 501 looks, across designers.

  • Unvain, look 25
  • Brioni, look 25
  • Jil Sander, look 58
  • Sf1og, look 37
  • Re Rhee, look 21
  • Lemaire, look 34
  • Officine Générale, look 3
  • Emporio Armani, look 63

+490 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Midnight blue came up in 7 articles from Monocle, 10 Magazine, ELLE Singapore and 3 more. In the data it was in 9.7% of looks, about the same as SS26 (9.1%).

Summaries are written by T-Fashion. Read each article at the source.

  1. Monocle · Jun 23, 2026 · Season review

    The 10 best spring/summer 2027 collections at Milan Fashion Week Men’s

    Giorgio Armani and Dunhill both used navy tailoring.

  2. 10 Magazine · Jun 23, 2026 · Show review

    Giorgio Armani: Menswear SS27

    Giorgio Armani showed a knee length cardigan in a dark blue shade.

  3. ELLE Singapore · Jul 6, 2026 · Season review

    The ELLE Word: Men's Spring/Summer 2027 At Paris Fashion Week

    Dries Van Noten used midnight blue alongside burnt orange.

  4. Numéro Netherlands · Jun 27, 2026 · Season review

    PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 4

    Officine Générale used navy among its grounded summer colors.

  5. El País · Jun 25, 2026 · Season review

    Trajes, bordados, neopreno y trampantojos: París explora los límites de la elegancia

    Auralee used navy among its many blue shades.

  6. Numéro Netherlands · Season review

    PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 3

    Dries Van Noten moved toward deep midnight tones within its hazy summer palette.

Designers

Looks with midnight blue, by designer.

  1. 1 Ralph Lauren 26
  2. 2 Junya Watanabe 15
  3. 3 Louis Vuitton 13

135 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 60
  1. 1 Black 39.7%
  2. 2 White 30.8%
  3. 3 Elemental Gray 12.6%
  1. 4 Midnight Blue 9.7%

Worn with

Share of the 501 looks with midnight blue that also had each detail.

Garments

  • Jacket 31%
  • Pants 30%

Fabrics

Patterns

Everything worn with midnight blue

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 Milan 10.7%143 looks
  2. 2 Paris 9.2%200 looks
  3. 3 New York 8.7%42 looks
  4. 4 London 8.5%37 looks

Midnight Blue in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 501 looks, filterable by designer, city and color
Top 3 designers All 138 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was midnight blue at the SS27 menswear shows?
Midnight blue appeared in 501 looks from 138 designers. That is 9.7% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is midnight blue a trend for spring 2027?
Steady on the runways. Its share of looks is 9.7%, about the same as SS26 (9.1%).
Which designers showed the most midnight blue for SS27?
Ralph Lauren (26 looks), Junya Watanabe (15 looks) and Louis Vuitton (13 looks).
Which fashion week showed the most midnight blue?
Milan, where 10.7% of looks carried it (143 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.