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Colors, SS27 menswear

Charcoal appeared in 5.7% of looks at the SS27 menswear shows, down from 9.5% in SS26. 117 designers showed it across 296 looks.

Share of looks
5.7%
Change vs SS26
−3.8 pts
9.5% → 5.7%
Looks
296
of 5,169
Designers
117
of 177

Number 8 of 60colors by share of looks. Also measured in Paris (5.4%), Milan (5.6%), London (7.6%), New York (6.4%). Other seasons: FW26 (16.1%), SS26 (12.6%).

Updated October 7, 2026

Amiri, SS27 menswear, Charcoal, look 42

19-0205 TCX, #414143

Institution By Galib Gassanoff, SS27 menswear, Charcoal, look 21

Looks

11 of 296 looks, across designers.

  • Jil Sander, look 10
  • Prada, look 28
  • Haderlump, look 1
  • Emporio Armani, look 25
  • Mcqueen, look 7
  • Sf1og, look 36
  • Romeo Hunte, look 19
  • Paul Smith, look 11

+285 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Charcoal came up in 4 articles from FashionUnited, Numéro Netherlands and The Glass Magazine. In the data it was in 5.7% of looks, down from 9.5% in SS26.

Summaries are written by T-Fashion. Read each article at the source.

  1. FashionUnited · Aug 8, 2026 · Trend report

    SS27 Men’s double denim trend: Prada, Sacai, Saul Nash and more

    Feng Chen Wang combined charcoal and gray in a structured denim jacket and matching jeans.

  2. Numéro Netherlands · Jun 27, 2026 · Season review

    PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 4

    Officine Générale used charcoal alongside navy, tobacco and khaki.

  3. Numéro Netherlands · Jun 22, 2026 · Season review

    MILAN FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 4

    Shinyakozuka included charcoal among blue, mint and cream tones.

  4. The Glass Magazine · Jun 30, 2026 · Show review

    PFWM SS27: Celine

    Celine began with charcoal before introducing richer colors.

Designers

Looks with charcoal, by designer.

  1. 1 Dior Men 10
  2. 2 Acne Studios 8
  3. 3 Giorgio Armani 7

114 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among colors. The tick marks SS26.

All 60
  1. 1 Black 39.7%
  2. 2 White 30.8%
  3. 3 Elemental Gray 12.6%
  1. 8 Charcoal 5.7%

Worn with

Share of the 296 looks with charcoal that also had each detail.

Garments

  • Pants 37%
  • Jacket 27%

Fabrics

Patterns

Everything worn with charcoal

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

By fashion week

Share of each city's looks.

  1. 1 London 7.6%33 looks
  2. 2 New York 6.4%31 looks
  3. 3 Milan 5.6%75 looks
  4. 4 Paris 5.4%116 looks

Charcoal in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 296 looks, filterable by designer, city and color
Top 3 designers All 117 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was charcoal at the SS27 menswear shows?
Charcoal appeared in 296 looks from 117 designers. That is 5.7% of all looks T-Fashion analyzed for the SS27 menswear shows.
Is charcoal a trend for spring 2027?
Fading on the runways. Its share of looks is 5.7%, down from 9.5% in SS26.
Which designers showed the most charcoal for SS27?
Dior Men (10 looks), Acne Studios (8 looks) and Giorgio Armani (7 looks).
Which fashion week showed the most charcoal?
London, where 7.6% of looks carried it (33 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.