Patterns, Paris Fashion Week SS27 womenswear
Floral appeared in 12.1% of looks at the Paris Fashion Week SS27 womenswear shows, up from 10.1% in SS26. 62 designers showed the trend across 405 looks.
- Share of looks
- 12.1%
- Change vs SS26
- +2.0 pts
- 10.1% → 12.1%
- Looks
- 405
- of 3,346
- Designers
- 62
- of 90
Number 1 of 10patterns by share of looks. Also measured in all cities (14.4%), New York (15.9%), Milan (15.3%), London (14.8%), Copenhagen (19.1%), Tokyo (15.5%). Other seasons: FW26 (7.7%), SS26 (11.6%).
Updated October 7, 2026
Looks
11 of 405 looks, across designers.
-
Elie Saab, look 54 -
Zimmermann, look 45 -
Dries Van Noten, look 17 -
Maison Margiela, look 19 -
Chloé, look 9 -
Kenzo, look 46 -
Mugler, look 40 -
Beautiful People, look 18
+394 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Floral came up in 39 articles from Vogue, WWD, Marie Claire and 20 more. In the data it was in 12.1% of looks, up from 10.1% in SS26.
Summaries are written by T-Fashion. Read each article at the source.
Vogue · Oct 1, 2026 · Show review
Chloé Spring 2027 Ready-to-Wear CollectionChloé covered guipure dresses with raised flowers and used white petals on a swimsuit.
Vogue · Oct 1, 2026 · Show review
The Row Spring 2027 Ready-to-Wear CollectionThe Row threaded rose-embroidered ribbon through trouser belt loops.
WWD · Oct 1, 2026 · Show review
Chloé Spring 2027: Broderie Anglaise — and Other ObsessionsChloé added raised flowers to its opening embroidered looks.
WWD · Sep 30, 2026 · Show review
Tom Ford Spring 2027: In the FleshTom Ford pinned red flowers to jacket lapels.
Marie Claire · Oct 1, 2026 · Trend report
The Romantic Spring 2027 Fashion to Start Wearing NowDimensional pastel flowers and delicate florals anchor the romantic look drawn from Dior.
CNN · Sep 30, 2026 · Season review
Here’s what’s happening at Paris Fashion WeekMargiela showed floral prints that clashed with its wilting-flower set.
Designers
Looks with floral, by designer.
- 1 Acne Studios 25
- 2 Elie Saab 25
- 3 Rodarte 24
59 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Ranking
Share of looks among patterns. The tick marks SS26.
The full ranking of 10 patterns
This preview shows the top three.
Worn with
Share of the 405 looks with floral that also had each detail.
Everything worn with floral
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Floral in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 405 looks, filterable by designer, city and color |
| Top 3 designers | All 62 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was floral at the Paris Fashion Week SS27 womenswear shows?
- Floral appeared in 405 looks from 62 designers. That is 12.1% of all looks T-Fashion analyzed for the Paris Fashion Week SS27 womenswear shows.
- Is floral a trend for spring 2027?
- Rising on the runways. Its share of looks is 12.1%, up from 10.1% in SS26.
- Which designers showed the most floral for SS27?
- Acne Studios (25 looks), Elie Saab (25 looks) and Rodarte (24 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the pattern divided by all womenswear looks in the scope. The change compares that share with SS26.