Skip to content
Menu

Fabrics, Milan Men's Fashion Week SS27 menswear

Poplin appeared in 23.2% of looks at the Milan Men's Fashion Week SS27 menswear shows, about the same as SS26 (24.6%). 40 designers showed the trend across 310 looks.

Share of looks
23.2%
Change vs SS26
−1.4 pts
24.6% → 23.2%
Looks
310
of 1,334
Designers
40
of 39

Number 2 of 14fabrics by share of looks. Also measured in all cities (21.2%), Paris (22.6%), London, New York (22.5%), Tokyo (19.3%). Other seasons: FW26 (30.5%), SS26 (30.7%).

Updated October 7, 2026

Brioni, SS27 menswear, Poplin, look 2
Durazzi, SS27 menswear, Poplin, look 27
Act No.1, SS27 menswear, Poplin, look 23

Looks

11 of 310 looks, across designers.

  • Shinyakozuka, look 5
  • Venerdì Pomeriggio, look 15
  • Giorgio Armani, look 116
  • Jil Sander, look 28
  • Ralph Lauren, look 3
  • Etro, look 8
  • Brunello Cucinelli, look 19
  • Paul Smith, look 6

+299 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Poplin came up in 2 articles from Wallpaper* and Numéro Netherlands. In the data it was in 23.2% of looks, about the same as SS26 (24.6%).

Summaries are written by T-Fashion. Read each article at the source.

  1. Wallpaper* · Season review

    These were the best shows of Milan Fashion Week S/S 2027

    MM6 Maison Margiela shifted the fastening on a blue poplin shirt for men.

  2. Numéro Netherlands · Jun 22, 2026 · Season review

    MILAN FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 4

    Thom Browne left poplin shirts untucked beneath lighter tailoring.

Designers

Looks with poplin, by designer.

  1. 1 Ralph Lauren 28
  2. 2 Thom Browne 21
  3. 3 Giorgio Armani 20

37 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among fabrics. The tick marks SS26.

All 14
  1. 1 Twill 59.2%
  2. 2 Poplin 23.2%
  3. 3 Denim 13.7%

The full ranking of 14 fabrics

This preview shows the top three.

Worn with

Share of the 310 looks with poplin that also had each detail.

Colors

Garments

  • Shirts 100%

Patterns

Everything worn with poplin

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Poplin in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 310 looks, filterable by designer, city and color
Top 3 designers All 40 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

Already a customer? Open this in T-Fashion

Book a demo

Book a demo

Tell us a little about you, then pick a time on the next step.

By continuing you agree to our Terms of Use and acknowledge our Privacy Policy.

Questions

How popular was poplin at the Milan Men's Fashion Week SS27 menswear shows?
Poplin appeared in 310 looks from 40 designers. That is 23.2% of all looks T-Fashion analyzed for the Milan Men's Fashion Week SS27 menswear shows.
Is poplin a trend for spring 2027?
Steady on the runways. Its share of looks is 23.2%, about the same as SS26 (24.6%).
Which designers showed the most poplin for SS27?
Ralph Lauren (28 looks), Thom Browne (21 looks) and Giorgio Armani (20 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the fabric divided by all menswear looks in the scope. The change compares that share with SS26.