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Theory showed 15 menswear looks for SS27 in New York. The collection leaned on Minimalist (93% of looks), twill (67% of looks) and regular fit sweater (53% of looks). Main colors: white, black and midnight blue.

Looks
15
Share of New York looks
3.1%
Size rank
145 of 156

Other seasons: Theory FW26.

Updated October 7, 2026

Theory SS27 menswear, look 1
First look, 1
Theory SS27 menswear, look 15
Last look, 15

The show

9 of 15 looks, in running order.

  • Look 2
  • Look 4
  • Look 5
  • Look 6
  • Look 7
  • Look 9
  • Look 10
  • Look 11

+6 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

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In the press

The Theory SS27 show came up in one article, from Goldfoil Magazine. One is a full show review, by Goldfoil Magazine.

Summaries are written by T-Fashion. Read each article at the source.

  1. Goldfoil Magazine · Jul 3, 2026 · Show review

    Theory Men’s Spring 2027

    Theory combined relaxed 1990s shapes, colored denim, light tailoring and practical outerwear in a tactile wardrobe.

Trends in the collection

Share of the 15 looks with each trend.

Themes

  1. 1 Minimalist 93%
  2. 2 Preppy 20%
  3. 3 Utilitarian 13%

Patterns

  1. 1 Striped 7%

Fabrics

  1. 1 Twill 67%
  2. 2 Fine Gauge 47%
  3. 3 Poplin 27%

All 28 trends in the collection, look by look

This preview shows the top three per group.

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More from New York

All designers
R13 SS27 menswear, look 1

R13

New York, 40 looks

Tommy Hilfiger SS27 menswear, look 1

Tommy Hilfiger

New York, 38 looks

Public School SS27 menswear, look 1

Public School

New York, 33 looks

Tanner Fletcher SS27 menswear, look 1

Tanner Fletcher

New York, 33 looks

Advisry SS27 menswear, look 1

Advisry

New York, 30 looks

Campillo SS27 menswear, look 1

Campillo

New York, 30 looks

The full Theory show

What this page shows and what T-Fashion holds
On this page In T-Fashion
9 looks All 15 looks, in running order
Top 3 trends per category All 28 trends, and how the collection compares with the season
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How many looks did Theory show for SS27?
15 menswear looks, 3.1% of all New York menswear looks T-Fashion analyzed.
What were the key trends in the Theory SS27 collection?
Minimalist (14 looks), twill (10 looks), regular fit sweater (8 looks), tailored pants (7 looks) and side pocket pants (7 looks).
What colors did Theory use for SS27?
White (60% of looks), Black (27% of looks) and Midnight Blue (27% of looks).