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Themes, London Fashion Week SS27 womenswear

Avant-Garde appeared in 44.2% of looks at the London Fashion Week SS27 womenswear shows, about the same as SS26 (48.5%). 52 designers showed it across 641 looks.

Share of looks
44.2%
Change vs SS26
−4.3 pts
48.5% → 44.2%
Looks
641
of 1,450
Designers
52
of 52

Number 1 of 25themes by share of looks. Also measured in all cities (32.1%), Paris (36.9%), New York (23.7%), Milan (23.9%), Copenhagen (30.6%), Tokyo (44.0%).

Updated October 7, 2026

Di Petsa, SS27 womenswear, Avant-Garde, look 8
Bora Aksu, SS27 womenswear, Avant-Garde, look 26
Susan Fang, SS27 womenswear, Avant-Garde, look 29

Looks

11 of 641 looks, across designers.

  • Richard Quinn, look 44
  • Labrum London, look 35
  • Selasi, look 11
  • Mowalola, look 25
  • Agro Studio, look 6
  • Rory William Docherty, look 17
  • Roksanda, look 24
  • Mcqueen, look 8

+630 looks

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Avant-Garde came up in 31 articles from WWD, Vogue, Who What Wear and 5 more. In the data it was in 44.2% of looks, about the same as SS26 (48.5%).

Summaries are written by T-Fashion. Read each article at the source.

  1. WWD · Sep 22, 2026 · Season review

    Erdem, Simone Rocha, Steve O Smith Wow Buyers at Spring 2027 London Fashion Week

    Deconstruction is named a key idea, from Simone Rocha and Erdem to a McQueen gown with unravelling tulle.

  2. Vogue · Sep 22, 2026 · Show review

    Rory William Docherty Spring 2027 Ready-to-Wear Collection

    Rory William Docherty transformed one shirt detail through elaborate drawing, knotting and material experiments.

  3. Vogue · Sep 20, 2026 · Show review

    Simone Rocha Spring 2027 Ready-to-Wear Collection

    Simone Rocha used metallic threads to make taffeta dresses hold manipulated shapes.

  4. WWD · Sep 20, 2026 · Show review

    Chopova Lowena Spring 2027: On Pins and Needles

    Chopova Lowena made complex runway layers from detachable apron and carabiner components.

  5. Who What Wear · Sep 28, 2026 · Season review

    6 Designers From London Fashion Week You Should Know, According to An Expert

    Agro Studio explored transparency and light refraction through couture methods.

  6. Fashionista · Sep 23, 2026 · Trend report

    The 8 Coolest Trends From London Fashion Week Spring 2027

    Fashionista linked London experimentation to organza reworking, visible handcraft and unconventional garment combinations.

Designers

Looks with Avant-Garde, by designer.

  1. 1 Fashion East 38
  2. 2 Erdem 37
  3. 3 Chopova Lowena 35

49 more designers

Each with their looks, in T-Fashion. This preview shows the top three.

Ranking

Share of looks among themes. The tick marks SS26.

All 25
  1. 1 Avant-Garde 44.2%
  2. 2 Sculptural 24.1%
  3. 3 Minimalist 17.6%

The full ranking of 25 themes

This preview shows the top three.

Worn with

Share of the 641 looks with Avant-Garde that also had each detail.

Colors

Garments

  • Dress 39%
  • Skirts 31%

Themes

Everything worn with Avant-Garde

This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.

Avant-Garde in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks All 641 looks, filterable by designer, city and color
Top 3 designers All 52 designers, each with their looks
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

How popular was Avant-Garde at the London Fashion Week SS27 womenswear shows?
Avant-Garde appeared in 641 looks from 52 designers. That is 44.2% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.
Is Avant-Garde a trend for spring 2027?
Steady on the runways. Its share of looks is 44.2%, about the same as SS26 (48.5%).
Which designers showed the most Avant-Garde for SS27?
Fashion East (38 looks), Erdem (37 looks) and Chopova Lowena (35 looks).
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.