Themes, London Fashion Week SS27 womenswear
Quiet Luxury appeared in 5.5% of looks at the London Fashion Week SS27 womenswear shows, up from 2.7% in SS26. 22 designers showed it across 80 looks.
- Share of looks
- 5.5%
- Change vs SS26
- +2.8 pts
- 2.7% → 5.5%
- Looks
- 80
- of 1,450
- Designers
- 22
- of 52
Number 10 of 25themes by share of looks. Also measured in all cities, Paris, New York, Milan, Copenhagen (14.2%).
Updated October 7, 2026
Looks
11 of 80 looks, across designers.
-
Mulberry, look 24 -
Jason Wu Collection, look 8 -
Joseph, look 11 -
Pauline Dujancourt, look 6 -
Rory William Docherty, look 11 -
Patrick Mcdowell, look 25 -
Edeline Lee, look 12 -
Johanna Parv, look 22
+69 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Quiet Luxury came up in 2 articles from WWD and Who What Wear. In the data it was in 5.5% of looks, up from 2.7% in SS26.
Summaries are written by T-Fashion. Read each article at the source.
WWD · Sep 20, 2026 · Show review
Mulberry Spring 2027: Back in the GameArgues quiet luxury is over and the collection felt out of step with a shift to color and exuberance.
Who What Wear · Sep 28, 2026 · Trend report
The Runways Spoke—We Listened: 7 London Fashion Week Trends Set to Take Over Spring 2027Declares quiet luxury over, at least in London, as dramatic pieces drew the strongest reactions.
Designers
Looks with Quiet Luxury, by designer.
- 1 M & S 15
- 2 Joseph 15
- 3 Eudon Choi 6
19 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Ranking
Share of looks among themes. The tick marks SS26.
- 1 Avant-Garde 44.2%
- 2 Sculptural 24.1%
- 3 Minimalist 17.6%
- 10 Quiet Luxury 5.5%
Worn with
Share of the 80 looks with Quiet Luxury that also had each detail.
Everything worn with Quiet Luxury
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Quiet Luxury in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 80 looks, filterable by designer, city and color |
| Top 3 designers | All 22 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
Already a customer? Open this in T-Fashion
Book a demo
Tell us a little about you, then pick a time on the next step.
Questions
- How popular was Quiet Luxury at the London Fashion Week SS27 womenswear shows?
- Quiet Luxury appeared in 80 looks from 22 designers. That is 5.5% of all looks T-Fashion analyzed for the London Fashion Week SS27 womenswear shows.
- Is Quiet Luxury a trend for spring 2027?
- Rising on the runways. Its share of looks is 5.5%, up from 2.7% in SS26.
- Which designers showed the most Quiet Luxury for SS27?
- M & S (15 looks), Joseph (15 looks) and Eudon Choi (6 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.