Themes, Milan Fashion Week SS27 womenswear
Boho appeared in 9.4% of looks at the Milan Fashion Week SS27 womenswear shows, up from 6.0% in SS26. 29 designers showed it across 190 looks.
- Share of looks
- 9.4%
- Change vs SS26
- +3.4 pts
- 6.0% → 9.4%
- Looks
- 190
- of 2,029
- Designers
- 29
- of 51
Number 8 of 25themes by share of looks. Also measured in all cities, Paris, New York, London (3.2%), Copenhagen.
Updated October 7, 2026
Looks
11 of 190 looks, across designers.
-
Missoni, look 26 -
Blumarine, look 16 -
La Doublej, look 17 -
Alberta Ferretti, look 5 -
Setchu, look 13 -
J Salinas, look 17 -
Sergio Davila, look 12 -
Genny, look 3
+179 looks
This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.
In the press
Boho came up in 8 articles from WWD, Vogue, The Zoe Report and 3 more. In the data it was in 9.4% of looks, up from 6.0% in SS26.
Summaries are written by T-Fashion. Read each article at the source.
WWD · Sep 25, 2026 · Show review
Emporio Armani Spring 2027: Soft PowerThe critic describes the denim and tie-dye looks as bohemian.
WWD · Sep 24, 2026 · Show review
Etro Spring 2027: Fuzzy HaloA bohemian spirit shows in sheer, frilled dresses.
Vogue · Sep 23, 2026 · Show review
Etro Spring 2027 Ready-to-Wear CollectionThe reviewer finds the familiar bohemian look lighter and less weighed down this season.
The Zoe Report · Sep 28, 2026 · Trend report
Milan Fashion Spring/Summer 2027 Week Was All About ExcessEtro contributed bohemian references to the return of early 2000s styling.
Monocle · Sep 28, 2026 · Season review
Best in show: The top 10 collections from Milan Fashion WeekEtro leaned on its carefree bohemian side; Fendi added a hippie note with fringing and folk vests.
InStyle · Sep 28, 2026 · Season review
The Best Designer Looks of Milan Fashion Week Spring/Summer 2027 From Prada, Gucci, and MoreFendi's common thread is a rock-inflected bohemian mood, pairing slips with biker jackets.
Designers
Looks with Boho, by designer.
- 1 Etro 43
- 2 Missoni 27
- 3 Roberto Cavalli 18
26 more designers
Each with their looks, in T-Fashion. This preview shows the top three.
Ranking
Share of looks among themes. The tick marks SS26.
- 1 Minimalist 25.7%
- 2 Avant-Garde 23.9%
- 3 Monochrome 22.3%
- 8 Boho 9.4%
Worn with
Share of the 190 looks with Boho that also had each detail.
Everything worn with Boho
This preview shows the top two per group. T-Fashion has every color, garment, detail, fabric and pattern.
Boho in full
| On this page | In T-Fashion |
|---|---|
| 11 looks | All 190 looks, filterable by designer, city and color |
| Top 3 designers | All 29 designers, each with their looks |
| Top pairings | Every pairing by color, garment, detail, fabric and pattern |
| Snapshot as of the last update | Updated as each show is analyzed |
| – | Moodboards, concepts and tech packs from the same looks |
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Questions
- How popular was Boho at the Milan Fashion Week SS27 womenswear shows?
- Boho appeared in 190 looks from 29 designers. That is 9.4% of all looks T-Fashion analyzed for the Milan Fashion Week SS27 womenswear shows.
- Is Boho a trend for spring 2027?
- Rising on the runways. Its share of looks is 9.4%, up from 6.0% in SS26.
- Which designers showed the most Boho for SS27?
- Etro (43 looks), Missoni (27 looks) and Roberto Cavalli (18 looks).
- How does T-Fashion measure this?
- T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the theme divided by all womenswear looks in the scope. The change compares that share with SS26.