Skip to content
Menu

Patterns, SS27 menswear

Floral is one of the 12 patterns T-Fashion measured at the SS27 menswear shows. The page shows runway looks and press coverage; its share of looks, change against SS26 and the designers behind it are in T-Fashion.

Share of looks
Change vs SS26
Looks
Designers

One of 12patterns measured. Its rank, share of looks and change are in T-Fashion. Also measured in Paris, Milan. Other seasons: FW26, SS26 (5.1%).

Updated October 7, 2026

Giorgio Armani, SS27 menswear, Floral, look 121
Marques’almeida, SS27 menswear, Floral, look 28
Dries Van Noten, SS27 menswear, Floral, look 51

Looks

11 looks, across designers.

  • Givenchy, look 33
  • Antonio Marras, look 10
  • Venerdì Pomeriggio, look 30
  • Sabyasachi, look 29
  • Dolce & Gabbana, look 63
  • Brooks Brothers, look 4
  • Wisharawish, look 16
  • Rory William Docherty, look 19

Every look

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Floral came up in 17 articles from Dazed, 10 Magazine, Who What Wear and 13 more. How its share of looks moved is in T-Fashion.

Summaries are written by T-Fashion. Read each article at the source.

  1. Dazed · Jun 30, 2026 · Season review

    Men are so back! The boys made their mark on the SS27 catwalks

    Givenchy decorated bombers with flowers; Undercover applied painterly florals to lace.

  2. 10 Magazine · Jun 29, 2026 · Season review

    Everything Happening At Paris Men’s SS27

    Givenchy included flower-patterned tapestry knits.

  3. Who What Wear · Oct 1, 2026 · Show review

    Everything to Know About Tom Ford's Spring/Summer 2027 Collection

    Tom Ford pinned lifelike red rose ornaments onto male blazer pockets.

  4. Man About Town · Sep 22, 2026 · Season review

    The Very Best Menswear At London Fashion Week

    McQueen included flowers; Labrum London decorated Adidas running shoes and training outfits with floral motifs.

  5. Man About Town · Sep 16, 2026 · Season review

    The Best Menswear At New York Fashion Week

    Tanner Fletcher decorated workwear jackets and shorts with flower patterns.

  6. FashionUnited · Sep 8, 2026 · Trend report

    From mermaids and athletic nomads: SS27 trends from Tokyo

    Yoshiokubo used floral ornaments on running shorts, vests, jackets, and coats.

Designers and cities

Who showed floral, and where.

The designers and fashion weeks behind floral

Each with their looks, in T-Fashion.

Ranking

Share of looks among patterns. The tick marks SS26.

All 12
  1. 1 Striped 18.5%
  2. 2 Checked 8.8%
  3. 3 Abstract 4.3%

The full ranking of 12 patterns

This preview shows the top three.

Floral in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks Every look, filterable by designer, city and color
Photos and press Share of looks, change, rank, designers and cities
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

Already a customer? Open this in T-Fashion

Book a demo

Book a demo

Tell us a little about you, then pick a time on the next step.

By continuing you agree to our Terms of Use and acknowledge our Privacy Policy.

Questions

Is floral a trend for spring 2027?
T-Fashion measured floral among the 12 patterns at the SS27 menswear shows. Its share of looks, its change against SS26, its rank and the designers who showed it are in T-Fashion.
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the pattern divided by all menswear looks in the scope. The change compares that share with SS26.