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Patterns, SS27 menswear

Conversational is one of the 12 patterns T-Fashion measured at the SS27 menswear shows. The page shows runway looks and press coverage; its share of looks, change against SS26 and the designers behind it are in T-Fashion.

Share of looks
Change vs SS26
Looks
Designers

One of 12patterns measured. Its rank, share of looks and change are in T-Fashion. Also measured in Paris.

Updated October 7, 2026

Egonlab, SS27 menswear, Conversational, look 33
Im Men, SS27 menswear, Conversational, look 31
Shinyakozuka, SS27 menswear, Conversational, look 22

Looks

11 looks, across designers.

  • William Fan, look 34
  • Valentino, look 17
  • Kenzo, look 41
  • Wooyoungmi, look 25
  • Undercover, look 21
  • Ancellm, look 10
  • Etro, look 2
  • Masu, look 28

Every look

This page shows a sample. Every look is in T-Fashion, filterable by designer, city and color.

In the press

Conversational came up in 2 articles from FACES and Hypebeast Japan. How its share of looks moved is in T-Fashion.

Summaries are written by T-Fashion. Read each article at the source.

  1. FACES · Jun 30, 2026 · Trend report

    FACES Trend Report: The Top 13 Menswear Trends for Spring/Summer 2027

    Louis Vuitton, BED j.w. FORD, Dolce & Gabbana, and Dries Van Noten illustrated vacation shirts with fruit and postcard imagery.

  2. Hypebeast Japan · Season review

    ランウェイから東京の夜まで ── Rakuten Fashion Week TOKYO 2027 S/S を巡る5つのトピックス

    Yoshiokubo used images of runners and bone motifs; KHOKI featured Dumbo artwork on a jacket.

Designers and cities

Who showed conversational, and where.

The designers and fashion weeks behind conversational

Each with their looks, in T-Fashion.

Ranking

Share of looks among patterns. The tick marks SS26.

All 12
  1. 1 Striped 18.5%
  2. 2 Checked 8.8%
  3. 3 Abstract 4.3%

The full ranking of 12 patterns

This preview shows the top three.

Conversational in full

What this page shows and what T-Fashion holds
On this page In T-Fashion
11 looks Every look, filterable by designer, city and color
Photos and press Share of looks, change, rank, designers and cities
Top pairings Every pairing by color, garment, detail, fabric and pattern
Snapshot as of the last update Updated as each show is analyzed
– Moodboards, concepts and tech packs from the same looks

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Questions

Is conversational a trend for spring 2027?
T-Fashion measured conversational among the 12 patterns at the SS27 menswear shows. Its share of looks, its change against SS26, its rank and the designers who showed it are in T-Fashion.
How does T-Fashion measure this?
T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the pattern divided by all menswear looks in the scope. The change compares that share with SS26.