# Sand Color Trend, Spring 2027 · Paris Men's Fashion Week

Source: https://tfashion.ai/runway/ss27/menswear/paris/sand
Data refreshed: October 7, 2026

Sand appeared in 6.5% of looks at the Paris Men's Fashion Week SS27 menswear shows, down from 7.5% in SS26. 56 designers showed it across 142 looks.

## Numbers

- Share of looks: 6.5%
- Share in SS26: 7.5%
- Change: −1.0 pts (fading)
- Looks: 142
- Designers: 56
- Rank: #6 of 29 key colors by share of looks
- Closest Pantone: 12-0908 TCX (#D6CBBA)

## In the press

Sand came up in 2 articles from Numéro Netherlands. In the data it was in 6.5% of looks, down from 7.5% in SS26.

- Numéro Netherlands: [PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 3](https://www.numeronetherlands.com/fashion/paris-fashion-week-menswear-springsummer-2027-day-3). Dries Van Noten used sand tones beside blush, faded peach and watery blue.
- Numéro Netherlands: [PARIS FASHION WEEK MENSWEAR SPRING/SUMMER 2027: DAY 5](https://www.numeronetherlands.com/fashion/paris-fashion-week-menswear-springsummer-2027-day-5). Hermès kept much of its palette close to sand and stone.

Summaries are written by T-Fashion. Read each article at the source.

## Top designers by look count

- Ziggy Chen: 8
- Amiri: 7
- Soshiotsuki: 7
- 53 more designers in T-Fashion

## Other seasons

- [FW26](https://tfashion.ai/runway/fw26/menswear/paris/sand)
- [SS26](https://tfashion.ai/runway/ss26/menswear/paris/sand): 4.8% of looks

## Worn with

- Pants (apparel): 32% of the trend's looks
- Jacket (apparel): 29% of the trend's looks
- Striped (pattern): 13% of the trend's looks
- Checked (pattern): 12% of the trend's looks
- Twill (fabric): 42% of the trend's looks
- Poplin (fabric): 10% of the trend's looks

## Runway looks

11 of 142 looks. Every look is in T-Fashion.

- Sean Suen look 6, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/sean-suen/ready_to_wear_menswear/photos/0006-f2dff75b.jpg?format=auto&width=640
- Lemaire look 10, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/lemaire/ready_to_wear_menswear/photos/0010-811fef9f.jpg?format=auto&width=640
- Ziggy Chen look 18, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/ziggy-chen/ready_to_wear_menswear/photos/0018-9d5a4699.jpg?format=auto&width=640
- Agnes B look 16, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/agnes-b/ready_to_wear_menswear/photos/0016-1a93d6df.jpg?format=auto&width=640
- Hermès look 36, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/hermes/ready_to_wear_menswear/photos/0036-081818ca.jpg?format=auto&width=640
- Saint Laurent look 21, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/saint-laurent/ready_to_wear_menswear/photos/0021-0c425f10.jpg?format=auto&width=640
- Dior Men look 42, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/dior-men/ready_to_wear_menswear/photos/0042-7a98ad05.jpg?format=auto&width=640
- Officine Générale look 26, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/officine-generale/ready_to_wear_menswear/photos/0026-870126ab.jpg?format=auto&width=640
- Niccolò Pasqualetti look 37, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/niccolo-pasqualetti/ready_to_wear_womenswear/photos/0037-91b7b2b7.jpg?format=auto&width=640
- Rick Owens look 1, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/rick-owens/ready_to_wear_womenswear/photos/0001-b1d77a21.jpg?format=auto&width=640
- Lad look 9, Paris: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/paris/lad/ready_to_wear_menswear/photos/0009-dada7aa1.jpg?format=auto&width=640

## FAQ

**How popular was sand at the Paris Men's Fashion Week SS27 menswear shows?**

Sand appeared in 142 looks from 56 designers. That is 6.5% of all looks T-Fashion analyzed for the Paris Men's Fashion Week SS27 menswear shows.

**Is sand a trend for spring 2027?**

Fading on the runways. Its share of looks is 6.5%, down from 7.5% in SS26.

**Which designers showed the most sand for SS27?**

Ziggy Chen (8 looks), Amiri (7 looks) and Soshiotsuki (7 looks).

**How does T-Fashion measure this?**

T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the color divided by all menswear looks in the scope. The change compares that share with SS26.

## Related trends

- [Scarlet](https://tfashion.ai/runway/ss27/menswear/paris/scarlet): 5.8% of looks
- [Lemon](https://tfashion.ai/runway/ss27/menswear/paris/lemon)
- [Butter Yellow](https://tfashion.ai/runway/ss27/menswear/paris/butter-yellow): 2.1% of looks
- [Ecru](https://tfashion.ai/runway/ss27/menswear/paris/ecru)
- [Camel](https://tfashion.ai/runway/ss27/menswear/paris/camel): 6.2% of looks
- [Midnight Blue](https://tfashion.ai/runway/ss27/menswear/paris/midnight-blue): 9.2% of looks
- [Black](https://tfashion.ai/runway/ss27/menswear/paris/black): 41.0% of looks
- [White](https://tfashion.ai/runway/ss27/menswear/paris/white): 25.7% of looks

This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).