# Chino Trend, Spring 2027 · Milan Men's Fashion Week Source: https://tfashion.ai/runway/ss27/menswear/milan/chino Data refreshed: October 7, 2026 Chino appeared in 8.6% of looks at the Milan Men's Fashion Week SS27 menswear shows, down from 17.5% in SS26. 26 designers showed the trend across 115 looks. ## Numbers - Share of looks: 8.6% - Share in SS26: 17.5% - Change: −8.9 pts (fading) - Looks: 115 - Designers: 26 - Rank: #7 of 14 key fabrics by share of looks ## In the press Chino came up in 2 articles from Monocle and nss magazine. In the data it was in 8.6% of looks, down from 17.5% in SS26. - Monocle: [Best in show: The top 10 collections from Milan Fashion Week](https://monocle.com/fashion/ten-best-shows-milan-fashion-week-spring-summer-2027/). Gucci styled rugby stripes with white chinos. - nss magazine, 2026-09-28: [Per la collezione SS27, Loro Piana ha guardato alla vita reale](https://www.nssmag.com/it/fashion/47035/per-la-collezione-ss27-loro-piana-ha-guardato-alla-vita-reale). Loro Piana paired chinos with softly constructed blazers. Summaries are written by T-Fashion. Read each article at the source. ## Top designers by look count - Ralph Lauren: 18 - Dolce & Gabbana: 17 - Giorgio Armani: 17 - 23 more designers in T-Fashion ## Other seasons - [FW26](https://tfashion.ai/runway/fw26/menswear/milan/chino) - [SS26](https://tfashion.ai/runway/ss26/menswear/milan/chino): 17.6% of looks ## Worn with - Pants (apparel): 64% of the trend's looks - Shorts (apparel): 22% of the trend's looks - White (color): 21% of the trend's looks - Almond (color): 14% of the trend's looks ## Runway looks 11 of 115 looks. Every look is in T-Fashion. - Giorgio Armani look 137, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/giorgio-armani/ready_to_wear_menswear/photos/0137-28dbad72.jpg?format=auto&width=640 - Tod's look 12, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/tod-s/ready_to_wear_menswear/photos/0012-36526c92.jpg?format=auto&width=640 - Paul Smith look 7, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/paul-smith/ready_to_wear_menswear/photos/0007-0eb8b1bb.jpg?format=auto&width=640 - Thom Browne look 35, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/thom-browne/ready_to_wear_menswear/photos/0035-e796d73b.jpg?format=auto&width=640 - Dolce & Gabbana look 65, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/dolce-gabbana/ready_to_wear_menswear/photos/0065-af92e1a4.jpg?format=auto&width=640 - Setchu look 2, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/setchu/ready_to_wear_menswear/photos/0002-cfbd2399.jpg?format=auto&width=640 - Brunello Cucinelli look 12, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/brunello-cucinelli/ready_to_wear_menswear/photos/0012-77547ebf.jpg?format=auto&width=640 - Ralph Lauren look 6, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/ralph-lauren/ready_to_wear_menswear/photos/0006-0982ebb9.jpg?format=auto&width=640 - Etro look 4, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/etro/ready_to_wear_menswear/photos/0004-6cd872be.jpg?format=auto&width=640 - Antonio Marras look 45, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/antonio-marras/ready_to_wear_womenswear/photos/0045-2a9ff537.jpg?format=auto&width=640 - Pronounce look 4, Milan: https://assets.tfashion.ai/v3/images/fashion-weeks/shows/spring-summer-2027/milan/pronounce/ready_to_wear_menswear/photos/0004-cfb6eb5c.jpg?format=auto&width=640 ## FAQ **How popular was chino at the Milan Men's Fashion Week SS27 menswear shows?** Chino appeared in 115 looks from 26 designers. That is 8.6% of all looks T-Fashion analyzed for the Milan Men's Fashion Week SS27 menswear shows. **Is chino a trend for spring 2027?** Fading on the runways. Its share of looks is 8.6%, down from 17.5% in SS26. **Which designers showed the most chino for SS27?** Ralph Lauren (18 looks), Dolce & Gabbana (17 looks) and Giorgio Armani (17 looks). **How does T-Fashion measure this?** T-Fashion tags every look of every Spring/Summer 2027 show. The share of looks is the number of looks with the fabric divided by all menswear looks in the scope. The change compares that share with SS26. ## Related trends - [Denim](https://tfashion.ai/runway/ss27/menswear/milan/denim): 13.7% of looks - [Rib Knit](https://tfashion.ai/runway/ss27/menswear/milan/rib-knit) - [Satin](https://tfashion.ai/runway/ss27/menswear/milan/satin) - [Leather](https://tfashion.ai/runway/ss27/menswear/milan/leather): 11.1% of looks - [Sheer](https://tfashion.ai/runway/ss27/menswear/milan/sheer) - [Sweater Knit](https://tfashion.ai/runway/ss27/menswear/milan/sweater-knit) - [Jersey](https://tfashion.ai/runway/ss27/menswear/milan/jersey) - [Fine Gauge](https://tfashion.ai/runway/ss27/menswear/milan/fine-gauge) This page is a preview. Every look, the full ranking and the designer and city breakdowns are in T-Fashion: [get access](https://tfashion.ai/book-demo).